Brand asset management for design studios that care about craft.
Four logo configurations for every context. Use the primary lockup wherever possible. Switch to secondary or monochrome variants only when technical constraints demand it.
Always maintain a minimum clear space equal to the cap-height of the wordmark "B" on all sides. Nothing may enter this zone — text, imagery, or graphic elements.
Never reproduce the primary lockup below 120px wide (digital) or 30mm wide (print). At smaller sizes, use the icon mark only.
Three primary colors. Use Forest Green for authority, Amber Gold for warmth and accents, and Parchment as the primary surface. Do not introduce off-palette colors.
Two typefaces. Cormorant Garamond for everything that needs to feel considered — headlines, pull quotes, brand voice. DM Sans for everything functional — body copy, labels, UI.
A few hard rules. The brand looks intentional because these are held consistently. When in doubt, ask before deviating.
Use the logo at full opacity on a clean, high-contrast background.
Don't place the logo on busy backgrounds or reduce opacity.
The handoff your client actually remembers.
Upload once. Clients access everything.
Cormorant for headlines, DM Sans for body — always.
THE HANDOFF YOUR CLIENT REMEMBERS.
Never substitute system fonts or non-brand typefaces.
Forest Green and Amber Gold in the correct ratio.
Never recolor the logo or swap in off-brand colors.
Adequate padding around the mark — at least one mark-width of clear space on each side.
Never crowd the mark. Tight layouts look rushed and reduce legibility.
All production-ready files in one place. Download everything as a bundle or grab individual assets.
Stop sending ZIP files. Give every client a brand portal that looks this good — in minutes, not days.
This is a real Brandfold portal — showcasing Brandfold's own brand identity.